Wednesday, 20 August, 2008 15:02
Greene King - Official Beer of Harlequins Next Previous

Greene King - Official Beer of Harlequins

Greene King IPA is officially the No. 1 cask beer in the country. It embodies all that is best about British beer, with its clean, fresh, hoppy taste and distinctive tawny colour.

Despite the simplicity of the ingredients - barley, water, yeast and hops - it's in the creation of the recipe that the skill of the master brewer lies. And here's the real secret of Greene King's success. They can turn those basic ingredients into some of the best cask ales available today - each with its own individual flavour, aroma, colour and characteristics. This award-winning beer's hoppy taste and aroma comes from two varieties of English hops, which are combined with pale and crystal malts.

Greene King IPA is a great beer to enjoy particularly with certain foods such as curry, Mexican and other spicy food. But it's equally enjoyable on its own or while watching the rugby. Greene King IPA It is available from a wide selection of pubs, including several located very close to the Quins home ground in Twickenham, so when you are out relaxing with friends, try a pint of great tasting Greene king IPA. You will also find it stocked at your local supermarket.

Quins are renowned for their open flowing form of quality rugby, which perfectly matches the easy flowing style of Greene King IPA. This link-up further strengthens Greene King's association with rugby football and in particular now that Greene King also sponsors the national team.

Greene King is thrilled the Quins have taken the initiative to stock Greene King IPA at a stadium that is at the very centre of English rugby. So next time you're at the ground or in a pub that serves this great beer, relax and enjoy the perfect match!

Here is what Tony Copsey, Harlequins Managing Director, had to say:

"Harlequins are extremely delighted with our partnership with Greene King and judging by the amount of beer we have sold so far this season so are our supporters! The introduction of Greene King IPA has been a real success story. Having such a great brand available at the Stoop means that supporters can now enjoy a top quality cask beer whilst watching top quality rugby."

For further information on Greene King, check out their website at www.greeneking.co.uk.