17 May 13
Harlequins has confirmed an exciting group of pre-season fixtures as it prepares for the start of the 2013-14 season.
The deal will see Nuffield Health working closely with the playing department in providing advice to Harlequins on matters such as rehabilitation and injury prevention. As the club's latest Official Sponsor, Nuffield will also receive branding on the back of the club's new playing shirts and advertising at The Twickenham Stoop, the club's home ground. Nuffield has also developed a range of initiatives to engage with Harlequins' supporters through a number of match day activities.
Nuffield Health, established over 50 years ago, is the largest not-for-profit independent provider of healthcare in the UK. Through almost 300 facilities including private hospitals, health clinics, Fitness and Wellbeing Centres and diagnostic units offers the services of over 15,000 health experts to help people take control of their health.
Nuffield Health Fitness & Wellbeing Centres are a new concept in integrated health, fitness and wellbeing. The Centres provide a joined up approach to managing health and fitness by offering a combination of fitness facilities and highly qualified health care professionals in one place. Every member can benefit from a comprehensive Health MOT to give a clear picture of their starting point and a personalised plan to get and keep them fit and healthy.
Commenting on the new partnership, David Grint, Group Marketing Director, said:
"We are very excited to be working with the Harlequins this season. We know that to perform at the highest level players need to be aware of their health and fitness requirements. We are confident that our expertise across the health spectrum will help ensure that players and supporters are at the very top of their game."
Harlequins CEO David Ellis commented, "We are delighted to welcome Nuffield Health as Official Health Sponsor of Harlequins. As experts in their field, I'm excited that they are involved with Quins and I look forward to their assistance in building on the success of the club in recent years."
Tom Baynton-Williams, Sales Director at EXP Sport, who brokered the deal, added: "It's an excellent brand fit for both parties. We look forward to managing the relationship and working together on a number of exciting initiatives which will help to deliver on the objectives of Nuffield and Harlequins."
For more information contact Will Thomas, Sponsorship Manager at EXP Sport.
+44 (0) 208 755 5760